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What information should be provided to new clients to ensure they understand services?

  1. Promotional flyers

  2. Client consultation form or service menu

  3. Service price list only

  4. Business cards

The correct answer is: Client consultation form or service menu

Providing new clients with a client consultation form or service menu is essential for ensuring they understand the services available. A consultation form allows the client to express their specific needs, preferences, and any concerns they may have, fostering clear communication between the client and the stylist. It sets the stage for personalized service and helps establish a mutual understanding of what the client can expect. Additionally, a service menu outlines the various services offered, descriptions, and any special features. This comprehensive overview helps clients make informed choices about which treatments or services are suitable for them. It also highlights any unique offerings that may not be immediately apparent, enhancing the overall client experience. In contrast, promotional flyers, while useful for marketing, do not provide the personalized context or necessary details for understanding services. A service price list alone lacks the depth required to inform clients about what each service entails, and business cards typically do not convey relevant service information, thereby missing the mark on client education.